Music Business at Millikin prepares students for a career in today’s music industry through engagement with traditional business, entrepreneurial and DIY strategies for music performance, marketing, distribution, contracts, revenue streams, merchandising, publishing, and touring.
This program of study encompasses training in music fundamentals alongside music business and traditional business coursework designed to provide the creative practitioner the tools for a career in today’s music industry. Creative practitioners are people who possess and utilize a broad range of skills to explore possibilities and support achievement through creative behaviors.